Author: identitymusicltd

Last week the UK government set out a new plan for reopening the country and the economy following months of lockdown. For many people this has provided a breath of fresh air and a glimmer of hope. Now, we are able to start looking forward …

Music licensing is a complicated subject, full of lots of rules, regulations and important principles. But it plays a vital role in protecting the roles of musicians and compensating contributors fairly for the work they have done. It turns out that there are more than …

We love that you are following your dream and moving towards building a career in the music industry. Taking that step into artistry is one of the most exciting steps you can take. Now you’re probably already aware, but the music industry has changed drastically …

These days it is impossible to be a musician without social media. Social media is a vital part of being in music. Gone are the days when all you needed was just a great sound (if these days ever even existed!). In order to grow …

This past year has hit us all hard. For musicians, it has changed the way we need to work. Many of us have tried holding new releases back, but, after 12 months we know you just can’t wait any longer! You aren’t the only one! …

We are now halfway through 2021, we will agree that it started a little… weird. But here’s hoping that 2021 returns us all to normal soon! Throughout the last 12 months, more and more artists have been focusing on their music. With little else available …

Your success is our top priority. We work with our clients to build a personalised distribution service that works for them, priding ourselves on tailoring it to the individual’s needs. Our personal interaction with artists and labels sets us apart from other distributors. Unlike our …

Once upon a time Record Labels, Music PR Firms and Radio Stations were the gatekeepers of the music industry. In order to get in front on an audience, you needed their help. Now, it’s easier than ever for a musician to build an audience on …

Over the recent years TikTok has played host to the rise of a number of music artists like Lil Nas X, Doja Cat and Ava Max. With over 500 million active users across the glove, getting your TikTok marketing right can make your career. Why …

In recent years, as being independent has become a more popular way of building a career in music, the term “DIY” has become rather mainstream. The way it is used has encouraged us to view doing it on our own as an attainable way to …